[discostu]

It’s no more social engineering than any other bandwagon advertising. The underlying message of all that kind of advertising, which is a high percentage of all advertising, is “be one of the cool kids, use our stuff”.

[newheart]

"It’s no more social engineering than any other bandwagon advertising. The underlying message of all that kind of advertising, which is a high percentage of all advertising, is “be one of the cool kids, use our stuff”."

True. And I actually work in advertising. Underlying almost all of it is the premise that people need to be persuaded of even things that are good for them. So maybe it is all a form a social engineering. There is just something about trying to usher in a cashless world that makes me a tad bit paranoid.