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Cheese costs top up price of Domino's pizzas
The Telegraph ^ | 11/1/2007 | Angela Monaghan

Posted on 11/01/2007 2:46:27 PM PDT by bruinbirdman

The cost of a Domino's Pizza is set to rise as the company passes on the spiralling price of mozzarella cheese to its customers.

Favourites such as the 'Pepperoni Passion' and 'Meateor' will be about 3.7pc more expensive in the New Year, after Domino's has adjusted menu prices to deal with the rising cost of the stringy cheese, a key component of nearly all pizzas.

The cost of mozzarella has risen by more than 50pc or £1,060 per tonne since June, taking a bite out of group profits with a one-off cost of £450,000. The increase has been driven by an unprecedented hike in the cost of milk.

Domino's has not yet been able to pass the price hikes on to customers because of what chief executive Stephen Hemsley described as " the extraordinary rapid increase in the cost of cheese."

The company is usually able to maintain price stability and predictability by agreeing annual price contracts with its suppliers.

In March however its cheese supplier Dansco went into receivership and although it was quickly taken over by Saputo, Domino's lost out on its fixed price contract and was forced to renegotiate at a time of rapid price inflation.

As a result Domino's didn't have enough time to pass on the cost to its franchises, which would have needed about eight weeks notice to change their menus.

The price of wheat has doubled since December to £227 per tonne, which will hit Domino's in January when its fixed price contract is renegotiated.

The combined effect of the cheese and flour rises will be a 3.7pc increase in the price of a Domino's pizza. According to the company the average Domino's bill is £13.50 for 2.2 people. About £10 of that is spent on pizza, translating to an average cost increase of 37p per order.

Mr Hemsley was speaking as the company gave a third quarter trading update and details of a senior management reshuffle.

He said that a 14.2pc increase in like-for-like sales in the 13 weeks to September 30 had "more than taken care" of the increased costs of cheese, and that Domino's was still on course to meet analysts' full-year forecasts.

"The underlying business is going like a train. The food price shenanigans are a bit of a side issue and the bad news is out there now," he said.

Domino's capitalised on interest in the rugby World Cup with the launch of a new pizza called 'The Scrummy.' "Meat pizzas do well," said Mr Hemsley, "and we thought there would be a lot of testosterone-charged men watching the rugby so we launched it as a guest pizza with six meats."

Executive chairman Colin Halpern will retire on December 31 and take up the position of non-executive vice chairman. Mr Hemsley will take over as executive chairman, and deputy chief executive Chris Moore will step up to the chief executive role.

Domino's opened 10 new stores in the third quarter, taking the total number to 480.


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Note: Food prices are not included in inflation calculations.
1 posted on 11/01/2007 2:46:29 PM PDT by bruinbirdman
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To: bruinbirdman

But... but... I like cheese!


2 posted on 11/01/2007 2:47:09 PM PDT by Old Sarge (This tagline in memory of FReeper 68-69TonkinGulfYachtClub)
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To: bruinbirdman

What does the price of mozzarella have to do with the cost of a Domino’s pizza?


3 posted on 11/01/2007 2:47:45 PM PDT by Larry Lucido (Hunter 2008)
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To: bruinbirdman

what’s a moose to do now?


4 posted on 11/01/2007 2:48:11 PM PDT by Squidpup ("Fight the Good Fight")
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To: bruinbirdman

The easy solution is to use moosarella, which is a synthetic concoction of...of....umm...well, all I know, it’s great on a pizza!


5 posted on 11/01/2007 2:52:26 PM PDT by Attention Surplus Disorder (This post sold by weight, not volume. Content may have settled during shipment.)
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Comment #6 Removed by Moderator

To: bruinbirdman

“The price of wheat has doubled since December to £227 per tonne, which will hit Domino’s in January when its fixed price contract is renegotiated.”

____________________________________________________________

And, dear readers, can anyone guess WHY the price of wheat has doubled recently?

It just might possibly have something to do with U.S. farmers plowing under their wheat and planting (subsidized) corn instead for you-know-what?

This is turning into one heck of a macroeconomics lesson. I do hope it is properly analyzed and written up in all its far-reaching consequences for future generations of dismal scientists.


7 posted on 11/01/2007 2:54:35 PM PDT by sinanju
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To: bruinbirdman
And I wasn't PINGED because...?

My Cheese Bra and I are deeply offended, LOL!

8 posted on 11/01/2007 2:58:04 PM PDT by Diana in Wisconsin (Save The Earth. It's The Only Planet With Chocolate.)
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To: sinanju
"And, dear readers, can anyone guess WHY the price of wheat has doubled recently?"

Australias wheat harvest is down 25% because of draught?

yitbos

9 posted on 11/01/2007 2:59:45 PM PDT by bruinbirdman ("Those who control language control minds." -- Ayn Rand)
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To: sinanju
This must be the nice side benefit of growing corn for ethanol. Lower MPG with a higher percentage of ethanol in fuel and higher prices for farmed goods, sounds like a lose/lose situation for everyone.

If the enivormental whackos would let refineries be built, we wouldn't be having these issues.

10 posted on 11/01/2007 3:00:57 PM PDT by Blue Highway
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To: Attention Surplus Disorder
"moosarella"


11 posted on 11/01/2007 3:01:21 PM PDT by vietvet67
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To: bruinbirdman

no one’s posting Starbuck’s biggest cost is employee health insurance not coffee beans?


12 posted on 11/01/2007 3:01:47 PM PDT by samp in mo
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To: sinanju

The price of all grain has increased because the cost of fuel for the tractor and the train and truck has increased. Transportation, all of it.


13 posted on 11/01/2007 3:03:14 PM PDT by RightWhale (anti-razors are pro-life)
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To: bruinbirdman

That shouldn’t affect the cost of a dominos pizza much. However, if the price of cardboard went up...


14 posted on 11/01/2007 3:03:49 PM PDT by reagan_fanatic (Ron Paul put the cuckoo in my Cocoa Puffs)
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To: bruinbirdman

I’ve noticed prices for everything rising lately. Local deli, local diner, local stationery store . . .


15 posted on 11/01/2007 3:04:09 PM PDT by firebrand
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To: bruinbirdman

Shut that bloody bazouki off!!!!


16 posted on 11/01/2007 3:04:51 PM PDT by Jack Hammer (here)
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To: bruinbirdman

It is Al Gores fault (bear with me):
Al Gore ——>Global warming
Global Warming———> Oil Dependence
Oil Dependence-——> Ethanol
Ethanol——> Corn
Corn -——> Cows
Cows ———> Milk
Milk ———> Cheese

So, if Al Gore could just give back his Nobel prise, we could all eat pizza.

......Bob


17 posted on 11/01/2007 3:04:52 PM PDT by Lokibob (Some people are like slinkys. Useless, but if you throw them down the stairs, you smile.)
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To: bruinbirdman

Domino’s makes pizza?

Who knew?


18 posted on 11/01/2007 3:05:38 PM PDT by Petronski (Here we go, Steelers. Here we go!)
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To: sinanju

I agree with you completely, except for one small correction:

This is a lesson in microeconomics (supply, demand and pricing in various markets) more than macroeconomics (the effects of government spending, taxation, etc. on GDP, inflation, etc.). Misguided government policy is distorting supply and demand in markets for commodities such as wheat, corn, dairy, and so forth.


19 posted on 11/01/2007 3:08:41 PM PDT by Petronski (Here we go, Steelers. Here we go!)
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To: dighton; martin_fierro; Larry Lucido; jdm; RockinRight; Allegra; cyborg; trisham
Domino's capitalised on interest in the rugby World Cup with the launch of a new pizza called 'The Scrummy' . . . a guest pizza with six meats.

While the pizza sounds good, I doubt I could eat something called 'the Scrummy.'

"Scrummy" sounds like a conflation of "scrotum" and "crummy." I'll pass.

20 posted on 11/01/2007 3:11:20 PM PDT by Petronski (Here we go, Steelers. Here we go!)
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