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Click on POGW graphic for full GW rundown
New!!: Dr. John Ray's
GREENIE WATCH
Ping me if you find one I've missed.
FYI: Eric & et. al. will be doing the list nov 5-19, freepmail him if you want to help out..
Posted on 11/03/2007 9:01:55 AM PDT by sionnsar
Like the latest runway trend, "green is the new black" according to the media. At least where business is concerned. But it turns out that companies are finding "going green" is an easy way to put themselves in the red.
Back in 2003 FedEx announced it would begin switching to hybrid trucks and won an award from the Environmental Protection Agency, but at $70,000 more per truck the costs got in the way. Four years later, the company has fewer than 100 hybrid trucks, according to the October 29 BusinessWeek.
Other companies like PepsiCo and Caterpillar could face problems with the bottom line because of their support for more government regulation, said Steve Milloy on CNBC's "Street Signs" October 12.
Video: Clip (52 secs): Windows Media (3.9 Mb) or MP3 audio (409 Kb)
Still many companies are going green anyway, and the media is cheering them on and in some cases even taking part. NBC Universal announced its “Green is Universal” initiative on October 23, which included “raising awareness” “through what we do in front of the cameras and behind the scenes” as well as greening the company’s own operations. That will include a week of “green”-themed programming beginning November 4.
But it seems NBC has an odd idea of what it means to go green. NBC’s “Today” crew will jet around the globe, sending reporters to the Arctic Circle, Antarctica and Ecuador, according to its October 29 broadcast.
“Well, the journey has begun. ‘Today’ is going to the ends of the earth to report on the changing climate … It all begins exactly a week from today,” said co-host Matt Lauer, who will be in the Arctic Circle for the November 5 simulcast.
This week the Business & Media Institute analyzed coverage of corporate efforts to go green and found that additional costs of eco-friendly choices are often ignored by reporters. You can find the entire story here. If you like what you see, please be sure to sign up for BMI's weekly email newsletter The Balance Sheet.
—Julia A. Seymour is an assistant editor for the Business & Media Institute.
Yo, NBC! How much pollution will you be causing? Matt could paddle around the world.
Weird. I’ve never met anyone who believes man is having a profound impact on the climate yet this rages on.
ping
"Show me just what Mohammed brought that was new, and there you will find things only evil and inhuman, such as his command to spread by the sword the faith he preached." - Manuel II Palelologus
Click on POGW graphic for full GW rundown
New!!: Dr. John Ray's
GREENIE WATCH
Ping me if you find one I've missed.
Like this?
His ratings will skyrocket if he has the nads to wear this outside for about 20 minutes...
I have, and one was in an extremely influential position. Still, not all that will come out of this is bad. For example, there's a lot of work going on to make buildings (my reference is commercial) more energy-efficient; they'll be more expensive to build but will use less energy.
There are guides in development for reducing energy use by 30%, 50% and 70% under the 1999 standard. 30% guides are in place already for small retail and small office; they plan to have the full set of 30% in place by 2010.
Absolutely. I recently reviewed a couple of new LEED specs -- in one a building can get 1-4 points toward a LEED rating if (10%, 25%, 50%, 75%) of its occupants use some other commute transport than single-occupancy standard automobiles!
“I have, and one was in an extremely influential position.”
Maybe that’s my problem. :)
I think that’s the issue here, isn’t it? Those with “influence” making decisions for those without who don’t agree with them?
I was looking into this a bit over a year ago, and there was quite a bit going on in the background. ASHRAE and AIA had clearly had some back-channel communications going, and then the AIA approached the Council of Mayors to persuade them to issue a Resolution calling for "greener" buildings, which some did (Resolution #50?).
After the issuance of that resolution the ASHRAE president issued his big proclamation of "the Mayors have said we need more energy-efficient and green buildings to help stop global warming", announcing the aforementioned efficiency guides.
I got to hear his talk at a green buildings conference last fall; definitely believes all this.
“the Mayors have said we need more energy-efficient and green buildings to help stop global warming”,
So basically you guys were tasked with giving the mayors something “positive” they could campaign on. :)
The AIA National President is a hugh f-ing lib from San Francisco. He has been pushing green down everybody’s throat all year. I’m afraid the new guy isn’t a whole lot better.
Are you an architect?
Thanks for the pings! Anyone who doesn’t realize that the real “green” agenda is to cripple or kill capitalism is beyond naive.
I’ve seen those loony rules as well. How do you prove the commuter claim without putting your license at risk? And the boys and girls in DC can manipulate the rules on a whim to make you dance a new dance.
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