What nonsense. Bush isn't running. McCain isn't an incumbent. Unfortunately, this is a lot more like Dole/ Clinton.
The parallels aren't really there for that either IMO.
Clinton was a relatively popular incumbent. He held a commanding lead over Dole for almost the enitre election. IIRC, the only time Dole got as close as McCain is right now was immediately after the GOP convention.
Even at that, Clinton underperformed his poll numbers. Virtually every pollster had him comfortably above 50%, and as we all know, he actually finished below that mark.