[Gene Eric]

Excluding the headline, there's one reference to Diana

It's the same story with the print media. Not since Princess Diana's death can I recall ever walking into a newsagent and seeing just one woman's face staring out from every cover.

Apparently, the article deserves a better headline.

[Constitutionalist Conservative]

Apparently, the article deserves a better headline.

The article is written for a British audience. The author is trying to explain to her readers the extent to which the common folks in the US are taking to Sarah. The analogy is not that far off.