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He has a new marketing campaign completely set up. He is planning to work with an old industry standard designer ~~Ferdinand Porsche~~ Lee Iacocca to create what he calls the ~~people's car~~ hope car. He plans to design the car based on the ~~Tatra~~ Kia but make it more fuel efficient and cheaper to produce for the good of the ~~Reich~~ nation. To help create this company, he has hired a union organizer, ~~Erwin Komenda~~ Ed Montgomery. His marketing slogan will be ~~Fünf Mark die Woche musst Du sparen, willst Du im eigenen Wagen fahren~~ Save some taxes and the environment if you buy our car...