A lot of what happened to the Drive-By Media can be traced to Henry Luce (co-founder of Time magazine) leaving the scene in the mid-60s. While he wasn’t conservative to the degree us FReepers are, he was nevertheless a moderating force on the national media scene.
And his influence was vast while he was active.
http://www.adweek.com/aw/content_display/news/agency/e3i89d7632ddc985bd10299b4c00659348d
ZO Revises Ad Spend Forecast Downward
http://www.broadcastingcable.com/article/196214-Report_TV_Advertising_Expected_To_Fall_5_5_In_09_But_Increase_in_Market_Share.php
Report: TV Advertising Expected To Fall 5.5% In ‘09
http://online.wsj.com/article/SB123967358227115677.html
Global Ad Spending Seen Off 6.9%
http://adage.com/cabletv09/article?article_id=135922
Top-Tier Cable Networks Set to Take on Broadcast
http://www.editorandpublisher.com/eandp/news/article_display.jsp?vnu_content_id=1003961946
Earnings Preview: More Gannett Woes Coming in Q1?
http://www.medialifemagazine.com/artman2/publish/Cable_20/Uncertain_mood_as_cable_upfront_nears.asp
Uncertain mood as cable upfront nears
http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=104016
Trending Up: Nielsen Says Online Video Usage Soars
http://www.slate.com/id/2216028/
The Great Newspaper Crackup of 1918 And what to learn from it.
http://www.philly.com/inquirer/business/20090414_Phila__Newspapers_offer__50M_deal.html
Phila. Newspapers offer $50M deal
http://newsosaur.blogspot.com/
Newspaper web sales lag by every measure
http://www.newspaperdeathwatch.com/
Analysts Foresee Ugly Earnings Season
http://recoveringjournalist.typepad.com/recovering_journalist/
Newspapers Check Out at Marriott