Thanks for the link, I’ll watch the vid sometime this weekend.
I did read the article and the comments, and one point that’s lacking is this:
The newspaper’s customer is the advertiser.
The newspaper’s product is the audience.
Newspapers and other print media have almost never made $$$ purely from subscription revenue (except specialty newsletters). Traditionally (for the 19th and 20th centuries), content has always been a cost-center.
So the very real and serious challenge for today’s media is how to present and sell advertising online.
Google has one answer, and it doesn’t depend upon the “old” print model.
Whoever finds the next model will be as successful as Google. If there *is* another model.
Newspapers are nothing more than a ink-on-paper format to distribute information. The internet also distributes information, except that it doesn’t require trees and mills to produce paper, printing presses, or hand-delivery of the finished product.
It’s not hard to see which is more efficient and how it will end.