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To: abb

http://www.nytimes.com/2009/11/16/business/media/16newsweek.html?_r=1&ref=media
Glimmers of Progress at a Leaner Newsweek
(note: the headline doesn’t fit the story)

http://www.hollywoodreporter.com/hr/content_display/news/e3i8f2c0287dc37ec6b645a415a6bd5ad9d
Online move tough for old media firms

http://www.variety.com/article/VR1118011256.html?categoryid=2522&cs=1
Industry awaits Oprah’s decision
(Oprah must take pay cut)

http://online.wsj.com/article/SB10001424052748703811604574534272928283340.html
Two-Way Communications
NBC Could Push Comcast Toward Interactive Ads

http://www.observer.com/2009/media/nbcs-adventuresome-foray-re-purposed-multi-platform-synergistic-local-news
NBC’s Adventurous Foray into Repurposed Local News

http://www.mediaweek.com/mw/content_display/news/digital-downloads/broadband/e3i8f2c0287dc37ec6b5270e8008bf01978
Growing Pains at Hulu

http://www.chicagotribune.com/business/chi-sat-tribune-1114-nov14,0,709460.story
Tribune Co. asks bankruptcy court to extend management’s ‘exclusivity’ on reorganization plan


8 posted on 11/16/2009 6:50:19 AM PST by abb ("What ISN'T in the news is often more important than what IS." Ed Biersmith, 1942 -)
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To: abb

http://www.johntemple.net/2009/11/watching-media-moguls-like-rupert.html
Watching media moguls like Rupert Murdoch flail agains search engines has become painful

http://www.nytimes.com/2009/11/16/business/media/16paywall.html?ref=media
About Half in U.S. Would Pay for Online News, Study Finds

http://jayrosen.tumblr.com/post/243813457/sources-of-subsidy-in-the-production-of-news-a-list
Sources of subsidy in the production of news: a list

http://adage.com/digital/article?article_id=140537
Why News Corp. and Murdoch Won’t Quit Google

http://www.nytimes.com/2009/11/16/business/media/16carr.html?sq=journalism&st=cse&adxnnl=1&scp=1&adxnnlx=1258383637-4bk6tcb+91zNUlF9uLcT9Q
Taking Aim at Student Muckrakers


17 posted on 11/16/2009 7:01:29 AM PST by abb ("What ISN'T in the news is often more important than what IS." Ed Biersmith, 1942 -)
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To: abb
"Time Warner-owned CNN, while getting beaten handily in the ratings race and having fallen to fourth place in rankings, still commands higher ad rates than rivals -- in some cases double those of Fox News and MSNBC...While advertisers have been willing to shell out more for CNN's venerable brand, broad audience reach and less-opinionated programming, media buyers said the network's ratings slide is likely to bring down pricing."

How 'bout that for a sweetheart deal??
The sweethearts are, of course, CNN & media "buyers".

"'They will maintain a premium, but will it stay this high?" asked one ad buyer. 'I think it will probably go down.'"

*Probably*??? LOL

"In the world of television advertising, a big audience doesn't necessarily translate into the highest ad rates. Media buyers said CNN has the benefit of 30 years in the business and a trusted name that still resonates with advertisers."

~huh
Can't even imagine how it'd feel being the manufacturer of a product, wanting to get it in front of American viewers and then hearing THAT.
Funny the NFL, NASCAR, MLB and the NBA don't buy into that baloney. So, who're the rubes that do is the question. LOL

"'All in all, they have tried to maintain their objectivity and be a force for objective journalism,' said Steve Lanzano, executive vice president of MPG, a media-buying firm. 'I think that's the reason why advertisers aren't shying away.'"

Not to mention you & your industry pals steer woefully ignorant corporate buyers with fists full of cash to CNN, MSNBC etc, eh? Because *you* feel they've tried to maintain their objectivity and be a force for objective journalism.? LOL!!

Mr. Lanzano?
You're the *problem*, pal. LOL

27 posted on 11/16/2009 7:12:56 AM PST by Landru (Forget the pebble Grasshopper, just leave.)
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