It wasn’t CCW holders that started this. It was open carry, and masses of people with open carry weapons descended onto a starbucks to express the right to open carry. I would think non weapons types would think that is strange and probably make them feel uncomfortable if they happened to be in that store. Once they figured out what was going on maybe they’d be OK with it maybe not.. Just why Starbucks, they didn’t ask for the attention best I can tell.
Actually, it was started by people who wished they had a shall-issue CCW and not a may-issue-if-you-are-rich-or-well-connected CCW out in CA.