Rodriguez is going around bragging he’s gonna make two more sequels.......
Well I guess the cartels (aided and abetted by the Mexican miitary) have to do something with all that drug money (/snix).
Reports are that it cost $25M to make, and (again, approximately) another $25M would be added on top of that for the distribution -- and, more importantly, saturation-level advertising -- involved. So: that's $50M needing to be recouped, give or take...
... except that it's standard Hollywood Financial Law that a film routinely needs to make back three times its total costs, overall, in order to qualify as genuinely "profitable" from a studio's perspective. So, really, Machete needs to make $150M, all told, for the dire prospect of sequels to come into play. ;)
Can Machete reasonably expect to do that? Not solely through whatever it likely will end up generating via domestic release and DVD rights, no... but: how said vile dreck ultimately performs in, say, Central or South America, on the other hand, may be another matter altogether.
Worth keeping an eye on this story as it develops, methinks.
I stopped going to movies when it finally sunk in that every character who remotely shared my values was consistently portrayed as the Bad Guy.