There are plenty of Hispanic American voters who don’t like the open border/socialism/cartel business and al quaida qauida rearing its head in the USA. The mob in charge of California Hispanic politics have so muddied and bloodied the water that Jeb needs to run there and see what he can do. That would be interesting.
I'm sure that's true, and Republicans get 30% to 40% of the Hispanic vote depending on the candidate and other factors. That's a healthy amount to build on, and it could be built on without trying to outpander the Dims. And the most recent immigrants are by no means the most fertile ground for Republicans to win more Hispanic votes. Jeb Bush is seriously deluded, or intentionally trying to weaken the party.