I’ve never understood the “heroin addict” look most of the models seem to be cultivating either.
The “Twiggy” trend started back in 1960s.
Read more about it here.
http://en.wikipedia.org/wiki/Twiggy
Twiggy and the magazines featuring her image polarised critics from the start. Her boyishly thin image was criticized as, and is still blamed for, promoting an “unhealthy” body ideal for women.[31][32] “Twiggy came along at a time when teen-age spending power was never greater,” said Su Dalgleish, fashion correspondent for the London Daily Mail. “With that underdeveloped, boyish figure, she is an idol to the 14- and 15-year-old kids. She makes virtue of all the terrible things of gawky, miserable, adolescence.”[33] At the height of her fame, Mark Cohen, president of Leeds women’s shop had an even harsher view: “Her legs remind me of two painted worms.” Yet Twiggy had her supporters. Diana Vreeland of Vogue stated, “She’s no flash in the pan. She is the mini-girl in the mini-era. She’s delicious looking.”[33] In recent years Twiggy has spoken out against the trend of waif-thin models, explaining that her own thin weight as a teenager was natural: “”I was very skinny, but that was just my natural build. I always ate sensibly being thin was in my genes.”
Twiggy was soon seen in all the leading fashion magazines, commanding fees of £80 an hour, bringing out her own line of clothes called Twiggy Dresses in 1967,[24] and taking the fashion world by storm.[25] I hated what I looked like, she said once, so I thought everyone had gone stark raving mad.[21] Twiggys look centered on three qualities: her stick thin figure, a boyishly short haircut[6] and strikingly dark eyelashes.[26] Describing how she obtained her prominent eyelashes, now known as Twiggys, she said, Back then I was layering three pairs of false eyelashes over my own and would paint extra twigs on my skin underneath.