Actually, I can see there would certainly be some applications for this technology in a fully developed, mature, ready-for-prime-time form.
For instance, 1)You're in a desperate life-or-death situation and the police or mafia hit men are chasing you and you don't give a darn about all the other innocent people on the road, and 2)You're a cop looking to bag some speeders and there isn't a billboard handy.
Other than that, please don't throw that invisibility switch on your car's dashboard anywhere else but in your own garage!
Guess I just don't have a very good imagination. I'm more interested in this technology for spies and for its potential military applications.
Couple points:
LED’s with cameras used to render invisibility (actually, LOW visibility) is technology developed by our military, for tanks and other very large vehicles. It only works one dimensionally (at present) like the side of a van like vehicle (evidently like this Mercedes), not front to back...., or even apparently on both sides (as it require a camera on the opposite side of the viewer).
This is just a marketing gimmick on this car...but, I think a very compelling gimmick too. Esp. since this really isn’t proposed technology for cars (rather only tanks!).
If the fuel cell technology is practical...and low cost....it will be as revolutionary as the gimmick...