Stupid, stupid move on the part of these companies. Spurning an audience that large makes no business sense at all.
Many years ago, a friend of mine came up with an auto dialer system. It was used for surveys and setting appointments. This was before all the automated stuff ht the market. Million dollar idea and we had almost 2 years on the competition.
In our strategy session he mentioned that he would never sell the system to democrats because they could use it against republicans. The other partners said green is green and unless our plan was to vet every purchase to make sure it wasn’t going to be used for political purposes we should sell it to anyone.
The creator refused. He closed the company, got rid of us all and went out on his own. Needless to say, after spending his life savings to create this, he took on investors who ripped him off and the system never saw the light of day.
When ideology trumps business business loses.