Great ads - what do you find negative?
It just didn’t have the right feel at this point in the primary process. Some of the imagery was too stark and suggestive - like the lnoe tennis shoe left at the empty playground. What was the point of that image? The baby in the red pj’s (I think in a white basinet/bed).....I just didn’t like it. I didn’t think the horror movie quality will appeal to a lot of folks.
But that’s just me. It may work for others. We shall see.