Bingo. Most don't have a clue of why certain issues are vital to this country. They keep a narrow view on what puts a couple more $ in their pocket, along with their favorite social cause and focus on those.
Anecdotal evidence:
A liberal Facebook friend (yes, unfortunately I have some) put up a condescending picture of Sarah Palin and caption. I posted "I Love Sarah Palin" and that was all.
Some chick I don't even know started in about how she was stupid, uninformed, etc.
I simply asked her "Why"
Her answer was she "knows all about Sarah Palin"...blah blah blah. She backpedaled a bit when she noticed I live in Alaska.
I told her to watch "The Undefeated" and get back to me. She said she has watched it and wasn't impressed.
If anybody can watch that video and not be impressed with the executive experience of Sarah Palin compared to Obama, Biden or McLame, then they are a non-thinking drone.
And, I highly doubt she watched it. If she hates Sarah Palin as much as she lets on, that would be like me watching a 90 minute Obama video...it just won't happen.