Because to say the truth would be racist.
I am going to crawl out on a limb here, I predict the election will not even be close and Obama is going to get trounced big time.
The polls are lies and then damn lies. Ask average Joe and Jane about Obama and they are going to give the usual expected touchy feely platitudes as demanded by political correctness. Hey, no one wants to be thought of as a racist for not liking and voting against the Black president.
And therein lies the problem for the poll takers and LSM interviewers of people. Said people will give the answers desired, but political correctness has created a nation of lying hypocrites who say they believe one thing, but will do the exact opposite when no one is looking.