[Focault's Pendulum]

The headline is a big piece of BS. I worked in the newspaper business for several years when I was younger. Circulation revenues as a rule of thumb, pays the operating expenses of the circulation department. That's it.

No print periodical could survive strictly on circulation dollars alone.

[ExNewsExSpook]

My background was in broadcasting (before I had the good sense to make a career of the military), and I laughed when reading the latest apology for the NYT and its failed business model. Relying on readership subscriptions to fund the entire operation is akin to a radio or TV station trying to stay afloat on advertising from its website. Without advertising dollars (from all sources) a commercial media enterprise can’t stay in business. It’s that simple.

Don’t forget, a lot of left-wing media types have promoted the idea of taxpayer bailouts for local newspapers and entire media chains. Just one more thing to look forward to in a second Obama term.