So they tend to be very impressionable. Constantly falling for phone-scams ("I'm a friend of your grandson who is in jail and need your credit card number to bail him out - please don't tell his parents..."). So when the Democrats run ads about those evil Republicans that are going to push them off a cliff in their wheelchairs, they panic like cattle in a thunderstorm.
I agree the best way to get in front of this is to pre-empt the attack ads by getting our message out first.
And that message should be, “If we don’t stop Øbamacare and Øbomanomics dead in their tracks there will be no check for you”
They are adding so much strain to an already overloaded system callously in order to curry favor in the short-term and with complete disregard for the long-term.
How about this for a campaign slogan: “The system won’t last much longer - will you?”