We should keep in mind how important money is in politics.
For the past few months, the Obama campaign has been spending every last dollar it’s been taking in and more on ads, while the Romney campaign has been conserving a significant portion of its funds. Yet Romney is still at least even in the polls.
No one panics if his favorite marathon runner is ‘’losing’’ by a few yards halfway through a race, since it’s assumed the runner must be conserving his energy for the final push. The race is not always to the swift but to the conservative.
It’s unlikely Obama will be taking in much money now since the Democrats alienated many Jewish contributors by booing God and Jerusalem. And there’s a limit to how many ads the Democrats can continue to buy without being able to pay for them, as they’re doing now. The future looks bright for Romney/Ryan.
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The Left has the advantage of free campaign ads in the form of biased reporting by the MSM. Fluff pieces for O&B, and hit pieces against R&R. Coordinated "talking points" that the so-called news outlets use at the same time. While it's great that there seems to be more enthusiasm for the Republican ticket, and therefore more $$ rolling in, the Dems have a built-in advantage that is tough to overcome.
Having a better message is one thing. Getting that message out to the independents/undecideds is another thing.