Since Hamas has been firing rockets from Gaza, they have brought this upon themselves.
The Jerusalem Post article:
Israeli air strike kills Hamas military chief Jabari
The subtitle is:
IAF hits 20 underground sites housing long-range launchers capable of striking Tel Aviv; Hamas says Israel "opened the gates of hell" with Gaza hit; strikes mark start of targeted anti-terror campaign.
Hamas brought this upon themselves...
"Pillar of Cloud" sounds kinda Biblical to me. Hamas might wish to consult with their moon god ASAP. And while they're at it, read the fine print on their land deeds that talks about, "All lands from the Euphrates to the Nile"...