Exactly, and how does it frame our side? This is the kind of messaging they have been hammering and hammering and hammering. I haven’t seen a single good example of a message like this come from our side.
We can’t take for granted that because something is right, that the message will naturally be the better one.
We have to start thinking like Democrats in how we market our message. They don’t just assume that because they believe their message is right, people will believe it. Instead, they look for any and every opportunity to manipulate the message and the audience to their way of thinking.
We don’t have to sacrifice our values but we have to change our approach.
One of big problems is that conservatives can be good at articulating what they believe but not why they believe it. And at some level conservatives are going to have to ask what exactly is it being defended and why? Also conservatives have to ask some basic philosophical questions about modernity. Some difficult ones like why equality is such an overriding goal of modernity? Is there a good argument against equality?