[Rebelbase]

Aerial photo of runway showing drop-offs at either end.

http://upload.wikimedia.org/wikipedia/en/9/91/Clark_Taney_Co_Airport_6-1-09_by_KTrimble.jpg

The Airnav site offers this warning about the runway:
NO SAFETY/OVERRUN AREAS AT RY ENDS-LARGE DROP-OFFS. STEEP TERRAIN GRADIENTS ALONG RY PVMT EDGES.

[DJ MacWoW]

Looking at the pic I don’t see how he thought that was Branson.