SOUP, SEX, SALAD, or SUDSMEN MYTHS.

Cooking With Chef Carlo ^ | May 12 2014 | Carlo3b

[carlo3b]

Only white, straight guys. If the guys are Christian, gun owners, and/or Southern, then it's even worse.

I obviously wrote this tongue in cheek, but if we are taking this to a higher calling, lets not miss the biggest shock, that this anti-male mindset, includes our Black brothers as well..

It appears the agenda intends to leave no prisoners, at lest straight males of every hue.. No male will escape the excoriation of the proponents of the unfairness doctrine..

[chajin]

the dorky, white husband was saved from his idiocy by his super-smart wife and the black person, while being mocked by his children

Let's consider this from the ad agency perspective. The purpose of the ad is to make you want to buy something. 99% of what you buy, you don't have to buy--you might have to buy food, for example, but you don't have to buy This Particular Brand Of This Particular Food. So the only effective motivations for buying TPBOTPF are fear and/or envy.

The presumption of the commercial-writer is two-fold. First, they presume that white male adults think of themselves as inherently superior to all non-whites, all non-males, and all non-adults. Second, they presume that all non-WMAs want nothing better than to put WMAs down for the sake of proving that non-WMAs are just as good, if not better, than WMAs.

If these presumptions are true [they generally aren't, but that is irrelevant], then the way to get WMAs to purchase something is to make them fear being outshone by non-WMAs, and the way to get non-WMAs to purchase something is to make them think that the purchase will show they are superior to WMAs. Either way, the product gets purchased, which is all that matters to the ad agency.