Jurassic Park comes out and suddenly plastic dinosaurs show up in cereal boxes. Toy Story comes out and suddenly kids are clamoring for Buzz Lightyear alarm clocks.
It really annoys me. Even when I was a kid, I never liked Disney characters and I thought "Willie Wonka and the Chocolate Factory" was a stupid movie.
Not like this is some sort of new concept, it's been around for decades and decades.
You can blame the product tie-ins on the author of “Alice In Wonderland.”
http://mentalfloss.com/article/65763/12-absurd-facts-about-alice-wonderland
12 Absurd Facts About ‘Alice in Wonderland’
11. ALICE’S ADVENTURES IN WONDERLAND WAS A PIONEER OF BRAND LICENSING.
Carroll was a savvy marketer of his story and characters. Thats perhaps the main reason the story is so well known today, even for those who havent actually read the book. Hes one of the first authors working with manufacturers to bring out related products, Vega says. He was all about the tie-ins. He designed a postage stamp case decorated with images of Alice and allowed her image to adorn cookie tins and other products. For readers eager to learn more about the origins of the book, he produced a facsimile of the original manuscript, a rare move for an author of his day. Later, he created a shorter version of the book for even younger readers. His 19th century business savvy foretold franchise-obsessed companies like Disney decades before their founding.
you’re better off eating the dinosaurs and tossing the cereal.