We have been fighting the studios trying to get them to fund “middle America” movies using the Kendrick Brothers as a model.
“War Room” was made for a measly $13m and last I looked had grossed $67m. So even if you allow $5m for prints & advertising, and you sort out the “studios’ cut” the film still made $35-40m profit-—in other words, ROI of anywhere from 3:1 to 4:1.
They won’t even discuss. “These are Christian movies.” “yes, we say, but the MODEL can be expanded to the whole middle America. Many want to go to movies that are NOT overtly Christian, but which are not offensive to all “normal” Americans who don’t want vulgarity, homosexual sex, or gratuitous violence. They will accept romance, and some violence if it fits the plot-—as seen in “Passion of the Christ,” one of the most gory movies ever made.
Again, they don’t want to hear it.
“What is” are facts. But with the Divine Providence of God, we can change “facts.” I see change afoot in arts and entertainment as the right people begin to commandeer Hollywood or Hollywood’s Alternative and take the reigns. God is bigger than Hollywood.