https://en.wikipedia.org/wiki/Senior_Executive_Service_(United_States)
I was told a long time ago by those that supposedly know that in theory they serve at the pleasure of the President.
The respective agencies nominate them and send the list to Congress for concurrence. Protocol-wise similar to military Flag rank officers that’s why when you see official pictures of them there a flag in the background.
It appears to be a mix of career employees and political appointments.
Whatever they area, I'm glad I'm not one. I have no such aspirations; they have to attend way too many meetings.