Lego...a Denmark-based company....So it figures!
Denmark is the most socially liberal countries in the world.....LGBT rights in Denmark are some of the most extensive in the world.... same-sex sexual activity legalized in 1933.... since 1977 the age of consent has been equally set to 15, regardless of sexual orientation or gender.... Denmark was the first country in the world to grant legal recognition to same-sex unions in the form of registered partnerships..Discrimination on the grounds of sexual orientation was entirely prohibited in 1996.
No they have stayed out of stuff a long time.
I believe they think it will help their finances. Thats the bottom line.