Epic fold.
Epic fold.
Personally, I would not confuse the proposed BLM design with the Nike design. Yes, there are three stripes in each, but the color scheme is much different.
However, it is also true that companies, especially large ones, go to ridiculous lengths to protect their trademarks. They litigate over ANY similarity, no matter how trivial. So while their “fold” is a departure from that behavior, I thought the behavior was kind of ridiculous in the first place. Great if you are a trademark lawyer though.
Unless they made a licensing deal with Black Lives MatterTM, it is an absolutely epic fold. Their failure to police their mark would cost them the mark.
Once Black Lives MatterTM dilutes it (if not licensed), anyone can. Then it's so long Adidas, nice to know you.
Epic fold.
Yep. There are over 50 million results on google for “3 stripes adidas”. It is their brand trademark like Nike has the “swoosh”.