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Intel Set to Exit NUC PC Business - Pushes Partners to Develop More SFF PCs
anandtech.com ^

Posted on 07/18/2023 7:30:40 PM PDT by algore

Intel has disclosed today that it will halt further development of its small form factor Next Unit of Compute (NUC) PCs. The tech giant expects its partners to take over and keep serving markets served by its NUC systems as it focuses on much more profitable chips businesses.

"We have decided to stop direct investment in the Next Unit of Compute (NUC) Business and pivot our strategy to enable our ecosystem partners to continue NUC innovation and growth," a statement by Intel reads. "This decision will not impact the remainder of Intel’s Client Computing Group (CCG) or Network and Edge Computing (NEX) businesses. Furthermore, we are working with our partners and customers to ensure a smooth transition and fulfillment of all our current commitments – including ongoing support for NUC products currently in market."

Intel entered PC business with its ultra-compact NUC desktops in 2013, around the time it exited motherboards market. Initially, the company only targeted SOHO market with its NUC barebones and PCs, but eventually it greatly expanded its NUC range with systems aimed at corporate users that need things like remote management and appropriate support, and even gaming machines.

Intel's NUC systems have garnered considerable popularity over the years, going toe-to-toe with similar offerings from established PC brands. While small form factor existed before the NUC (and will exist after), Intel's efforts to invigorate the space with its NUC designs were by and large successful, and a lot of the public experimentation we've seen done in the space over the last several years has come from Intel.

Nevertheless, Intel's OEM partners/rivals haven't been standing still during this time, and Intel has fallen behind in some areas. None of Intel's NUCs ever moved to being powered via USB Type-C (something ASUS already does), and Intel's more recent enthusiast NUCs have struggled to differentiate themselves from the competition. Overall, maintaining a wide variety of desktops and laptop platforms has been somewhat taxing (if not distracting) for Intel, whose primary focus lies in the semiconductor industry, rather than finished devices.

While Intel isn't citing any specific reasons in their decision to wrap up development of new NUC PCs, given the contracting PC market and the intense rivalry therein, we wouldn't be surprised if Intel was being rocked by the same market forces that have been putting a squeeze on other PC OEMs.

Intel has already reduced its focus on NUCs in the recent years, never offering Performance versions of its 12th and 13th Generation NUCs – and we cannot say that that those machines were missed by the audience. Meanwhile, Intel's enthusiast-grade Extreme NUCs have evolved to be more like fully-fledged desktops rather than compact systems, getting farther and farther away from the NUC's tiny roots. And while the add-in card form-factorIntel's NUC systems have garnered considerable popularity over the years, going toe-to-toe with similar offerings from established PC brands. While small form factor existed before the NUC (and will exist after), Intel's efforts to invigorate the space with its NUC designs were by and large successful, and a lot of the public experimentation we've seen done in the space over the last several years has come from Intel.

Nevertheless, Intel's OEM partners/rivals haven't been standing still during this time, and Intel has fallen behind in some areas. None of Intel's NUCs ever moved to being powered via USB Type-C (something ASUS already does), and Intel's more recent enthusiast NUCs have struggled to differentiate themselves from the competition. Overall, maintaining a wide variety of desktops and laptop platforms has been somewhat taxing (if not distracting) for Intel, whose primary focus lies in the semiconductor industry, rather than finished devices.

While Intel isn't citing any specific reasons in their decision to wrap up development of new NUC PCs, given the contracting PC market and the intense rivalry therein, we wouldn't be surprised if Intel was being rocked by the same market forces that have been putting a squeeze on other PC OEMs.

Intel has already reduced its focus on NUCs in the recent years, never offering Performance versions of its 12th and 13th Generation NUCs – and we cannot say that that those machines were missed by the audience. Meanwhile, Intel's enthusiast-grade Extreme NUCs have evolved to be more like fully-fledged desktops rather than compact systems, getting farther and farther away from the NUC's tiny roots.


TOPICS: Miscellaneous; News/Current Events
KEYWORDS: intel; nuc
I wonder if this means that Pi 4 supply chain is now full and it will eat their lunch?

Still if I can soon get a cheap nuk, or some nokkie why would I say no?

1 posted on 07/18/2023 7:30:40 PM PDT by algore
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To: algore

Three stooges - Nuc nuc nuc nuc nuc~!

The Pi’s are very cool, like me.


2 posted on 07/18/2023 7:36:05 PM PDT by isthisnickcool (1218 - NEVER FORGET!)
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To: algore

I luv my pi 4


3 posted on 07/18/2023 7:42:43 PM PDT by Rightwing Conspiratr1
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To: algore

The author failed to define “SFF PCs”, and never used the term in the article.


4 posted on 07/18/2023 7:57:10 PM PDT by Dalberg-Acton
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To: algore
Limp Biskit — I did it all for the Nookie

at least these guys have some talent— and are honest about it

I don’t think they will make a song about the tranny, or ?

The Nookie

5 posted on 07/18/2023 8:08:59 PM PDT by algore (tv)
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To: Dalberg-Acton
The author failed to define “SFF PCs”, and never used the term in the article.

From the very first sentence of the article: Intel has disclosed today that it will halt further development of its small form factor Next Unit of Compute (NUC) PCs.

I had to read it twice before I spotted it. I was looking for it to be spelled out and then followed by the acronym. Or at least have the three words capitalized.

6 posted on 07/18/2023 9:47:10 PM PDT by IYAS9YAS (There are two kinds of people: Those who can extrapolate from incomplete data.)
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To: algore

I used to work for Intel, I own several NUCs bought during various years. My most recent Intel based one (i7 CPU based) overheats and shuts off on it’s own. So, I ditched it, and bought an AMD Ryzen 7 based one (For about $400 from Amazon that came WITH RAM and a big M.2 drive!), and it SMOKES my old Intel NUCs for speed, and doesn’t overheat and shut off.


7 posted on 07/18/2023 10:05:01 PM PDT by FrankRizzo890
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To: Dalberg-Acton

Thanks.


8 posted on 07/19/2023 3:31:04 AM PDT by Dalberg-Acton
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To: algore

I have a NUC7i7BNH. I use it primarily as a media player. Dropped a 1TB SSD drive and 16GB of RAM in it. It’s a nice little Linux box. that actually uses my TV as it’s monitor. The HDMI passes through my stereo which is nice.


9 posted on 07/19/2023 8:53:08 AM PDT by zeugma (Stop deluding yourself that America is still a free country.)
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