I think it's pretty sad that it takes flashing strippers to get people motivated to give toys to needy children.
The radio station could have just as easily asked for donations to be brought to the church itself.
Imagine the angst of the Adversary or those of his minions to such free will. All it takes is individual resistance to temptation.
I agree, that in a leadership position, the radio station probably should have referenced a church as a collection point. But perhaps the event and attention paid to it will give cause to pause for those flippantly considering such arousal vice a more ethical behavior.
For those who reject it, it might be the only heaven they'll ever know.