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Yes. I split my time between Indianapolis and Lexington, VA, and the difference between the Wal-Marts are astounding.

Like you mentioned, it really does cater to the gun-loving, NASCAR type folks in the South, as the hunting section (they actually have a hunting section in Lexington) is like 10 times larger than the one in Indy.

But while Wal-Mart offers great prices on ammo and accessories, I never thought their gun prices were that hot. I imagine that Wal-Mart isn't able to buy quite enough bulk of guns that it can really wield a lot of power over the gun manufacturers, as it can pretty much any other manufacturer in the world. That's just speculation, though.