[Rocksalt]

Just one more illustration of how cruel kids can be.Parents need to take the lead and let their kids know bullying is not acceptable.

[NeoCaveman]

“Its Not Cool to be Cruel”

But is it still "cruel to be kind".... now I have that darn song stuck in my head....

[Husker24]

Ive never met a bully that suffered from "low self-esteem" They are usually some jock that gets his ass kissed on a daily bases and thinks he can do what ever the hell he wants too. The problem is elevating the status of atheletes above all else.

[Finny]

It's not cool to be cruel.

Good idea, BAD slogan. Using the negative "don't" is always poor suggestive choice. Example: tell yourself, "Don't forget the car keys!" and your subconscious registers the concept, "forget," and you'll go on forgetting your car keys. Tell yourself: "Remember the car keys," and your subconscious mind registers the concept, "remember." Suggestive language is very powerful. It works -- I used to "lose" my car keys all the time; the last time I forgot my car keys was a long time ago, thanks to a friend's little tip on the power of positive suggestion.

I suggest a better slogan would be along the lines of (and these are just suggestions!!),

Be cruel -- you're the fool.

or

To be kind is The Kind.

[Bubba_Leroy]

I have a friend whose daughter was being picked on by a boy classmate in elementary school. She reported it to the teacher and didn't get any help. One day the boy pushed her to the ground. Having been properly taught self defense by her parents, she got up and bloodied his nose. She was then suspended from school.

My friend and his wife went to see the school principal, who informed them that regardless of the provocation a physical response was inappropriate. My friend asked the principal why he was trying to train the girls to become victims for rapists and killers? The principal had no response.

The next day, my friends enrolled their daughter in a private school. She attended private schools through high school and is now an honors student at the University of Texas.