File this under:
"Never overlook an opportunity to keep your big mouth shut."
I'm guessing that the courts or regulatory agencies involved would disagree with your assertion. On such PC issues, those on the politically incorrect side have the burden of proof. I wouldn't be the least bit surprised that these bakers were deliberately targeted so that ANY refusal could be claimed to be discrimination.
It is too bad that our society will not allow someone to exercise their religion beliefs and say "I'm opposed to same-sex unions and I am exercising my right to not associate with what I believe is an abomination in God's sight."