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No matter what people think of Jeb, effective outreach to hispanics is extremely important. Otherwise we’re leaving a vacuum where the Dem lies about Republicans being anti-immigrants (instead of just anti-illegal immigration) and anti-hispanic will burry us in the near term and the long term.

No matter what people think of Jeb, effective outreach to hispanics is extremely important.

Wrong. What you do is present a strong set of good principles, and the hispanics will come to you. That should be relatively easy, considering that the Democrats support every abomination there is.

"Outreach" means that you are tailoring your platform to specific issues for one particular group, which is also known as pandering. If pandering becomes your strategy, then it will be merely about who gives away the most goodies to that particular group, usually at the expense of all other groups, and at the expense of whatever principles you had. Furthermore, when it comes to giving away free goodies to various special interest groups, the amoral Democrats will ALWAYS do it better and with greater gusto. Don't try to compete with your enemies in areas where they are strong and you are weak.

If the GOP just stands up for what is right and good, the hispanics will come. Anything else will result in failure.