It hasn't always been in the past and it can be electing the best candidate again. It wasn't between Ronaldus and Carter or Mondale. It was between Obastard and McLame, and Mittens, but it does not have to be.
We need to find a candidate with solid conservative principles and the ability to articulate those to the American public.
True, but the latter is vastly MORE important these days than the former.
The libs can take ANY fleabitten poser and LIE about their 'abilities' and a majority of voters fall for it.
It's not so much our articulation of the Conservative's qualities; but the LACK of access to communication channels to get those values out to the voters.