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How to sell big lie based constructs

"Poor (but successful) liars at work"
- spread a big lie, as part of an agenda
- at some point later in time, add another big lie to the construct, as part of the same agenda. Most of the times event the most simple construct (i.e. just two big lies) will be already incompatible - a well known fact that the more lies, the easier it is to be caught.
Now, how is the problem solved of adding new lies without letting the construct looking immediately grotesque ?

There are several key techniques for that:
Technique #1 - downplay key evidence exposing that lie
see post 92 for an explanation of this, illustrated with an example in the scope of this thread
Technique #2 - make sure that key evidence is never presented
see post 102 for an explanation of this, illustrated with an example in the scope of this thread
Technique #3 - avoid precising any compromising details
see post 110 for an explanation of this, illustrated with an example in the scope of this thread
So now it's time to explain and illustrate Technique #4, the one mentioned at #191 - the technique I was hoping that someone would mention for me ...