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A big reason why he has a smaller audience is his time slot on the east coast and the fact that sports broadcasts preempt many of his shows throughout the year. Head to head against Laura and others in his time slot he does quite well. He is a big hit in Boston and in NYNY and I think you must know he is big even in SF CA.

I believe his ratings continue to climb and as they problem of criminal aliens comes to a head he will only gain more exposure. His latest book "Liberalism is a Mental Disorder" apparently is doing well and that will give him even further exposure.

Anecdotally, my father-in-law listens to Rush but of late has taken a liking to Savage as he thinks Rush lets the GOP off the hook to easy on all sorts of issues and is sick of hearing Rush talk about his latest party or golf game. He took a while to get used to Savage and still thinks he is a bit over the top on a lot of his rants but he likes his intellect and considers his heart in the right place for the future of our nation. Borders, language, and culture.

I find your excuse of "sport preemptions" a poor one. His time slot varies in most markets. I get him in the evening here, for instance.

Still, I think that his audience will only get smaller and sooner rather than later. I agree with many above who say that Savage is a detriment to our cause. His temper tantrums and antics make us all look small, mean and selfish.

He does have some fun aspects to his show, of course. But I find the only time he appeals to me is when I am having a bad day. Then his spite and vitriol fits my black mood. But who could be so hateful ALL the time and be sane???

The is 100% demogogue.