If you read toward the end of this, it appears this may only be for the specific White House pages on Facebook and Twitter, NOT the entire site because it speaks of being done on sites created by the EOP....obviously only their specific Facebook page was created by them etc.
Still bad, but not as bad as earlier appeared if this is the case. Looks like they may be doing it for records request archive purposes, but it could still be used for bad purposes, which is scary.
Not sure.