Still though, pets must be kept on a leash.
Posted on 07/09/2010 3:13:09 PM PDT by smokingfrog
The Brut ad features three men ogling a woman in a bikini before concluding with the message: “Brut Code #85 Spot & share”.
The video has been labelled as sexist by commentators.
One complaint to the Advertising Standardas Board said:
I am in the obvious target audience of men aged 18-30 and am still disgusted at the lack of decency shown by any of the characters in the commercial and the lack of consideration shown by the advertisers themselves. The suggestion that women desire to be and deserve nothing more than to be gawked at as they walk down the street is an insult to human dignity. I am also appalled that this advert that focuses so much on the woman’s sexuality (her breasts are deliberately focused on at one point)
Another said:
“The coded language of the ad is sexist and demeaning to women and potentially has a very serious under story of gang rape.”
In its response to the complaint, Brut manufacturer Pharmacare said:
“The young woman is portrayed in a positive light, as the friends are naturally and openly appreciating her goods looks, but do not threaten or intimidate her in any way, in fact they keep a respectful distance in honour, or in awe, of her beauty and out of respect for her.”
And it also said of the woman in the bikini: “She is aware of her physical attributes and wears clothing and acts accordingly.”
The Ad Standards Board ruled:
-- snip --
(Excerpt) Read more at mumbrella.com.au ...
Cue the complaints from posters here about men being portrayed as bumbling idiots on tv so “fair is fair” in 3...2...1...
Nothing makes sense anymore. The crazies have taken over the country.
Pepsi and Dr. Pepper will probably be banned in San Fran as they hand out pot to kids. don’t doubt it.
I approve
If we can’t objectify women anymore, then, well, life just wouldn’t be worth living.
How long did it take for someone to come up with that?
Of course, I had the sound off
That woman is just like what today’s “liberated women” want to be. Boobs with a zero responsibility hole. Big deal. It could just as well be a knot hole on a tree. Men are men and boys are boys. Women have made themselves to be that.
My apologies to any “ladies” present.
Approve what? The decision of the Advertising Standards Board.
Me thinks the seatbelt thing was just a cop-out.
Close.
They are banning the sale of pets.
Gee, I hadn't noticed!
Still though, pets must be kept on a leash.
Well, on leash suffices before and after the barefoot,pregnant, and in the kitchen phase.
The only thing women hate more than being ogled at, is being ignored
You couldn’t have said it better!
Anyone seen the latest string of Bud Light commercials?
Every man in them is a fool.
approve women in bikinis
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