You are a very ignorant (of facts) Ziegler told Palin not to run but run in 2016 and was beating that thought publicly for a long time, plus he considered himself as part of her inner circle.
when it looked like that she might considered running AND MORE IMPORTANTLY when he seemed to be locked out of her inner circle, he started to go snarky against her and started to write articles semi-negative against her and then attacked some of her people and then attack her staff. It was HE that was piggybacking off on Sarah name and making public stunts to get attention.
So what? Doesn’t mean what he just wrote isn’t true.