Posted on 07/19/2012 3:25:37 PM PDT by NYer
Simply put, people are not shopping at J.C. Penney. AFA and OneMillionMoms are showing success in the effort to educate people to Penney's aggressive national campaign to promote "gay" marriage.
The company is going downhill fast. Since February, the company stock has lost more than half its value, and Standard & Poor's Ratings Services lowered its credit rating on J.C. Penney Co. further into "junk" status.
Snapshot of J.C. Penney under same-sex marriage crusade
| February 2012 | May 2012 | June 2012 | July 2012 |
| JCP announces Ellen DeGeneres as their new spokesperson. | JCP launches catalog ad featuring two "gay" moms. | JCP launches catalog ad featuring two "gay" dads. | JCP stock rated "junk" by S&P. JCP fires marketing exec. |
|
Stock price: |
Stock price falls to $35.67 | Stock price falls to $25.83 | Stock price falls to $20.02 |
First-year CEO Ron Johnson's decisions have led to disastrous results for the company. Rather than build on the faith-based traditions of founder James Cash Penney, Johnson has abandoned family values and taken the company into a financial tailspin by embracing social activism.
Families are the backbone of Penney's existence. As long as it pushes homosexual marriage, families will go elsewhere.
TAKE ACTION
Make a personal phone call to J.C. Penney's customer service department. Urge them to return to family values and stop pushing the gay marriage agenda.
Their numbers are 972-431-8200 (customer service) and 972-431-1000 (corporate headquarters).
Because JCP blocks emails from our server, you can also write a personal email to J.C. Penney at this email address: jcpcorpcomm@jcpenney.com.
"In what will go down as the stupidest PR stunt in modern history General Mills as a company has endorsed same sex marriage," said group spokesman Andy Parrish in an email. "I know it seems odd for a company who spends billions of dollars marketing products to moms and dads with young children to do such a thing, but General Mills has tried to please a small minority of individuals who feel entitled to change the definition for all society…"
I liked JCP for their clothing line, but won’t shop there now.
Loved GM cereals, but since they celebrate sodomy, I quit buying...I’m doing fine with Kellogg’s and Quaker Oats...fell in love again with Cap’n Crunch Peanut Butter! :)
Politics and business don’t mix. Why in the name of Sam Hernandez would you want to alienate potentially half of your clientele? For every gay you get you lose six “non-gays”. If I were a stockholder I would vote out the entire boad of directors on general principle.
Yah beat me to it ...
While I’m soo very tired of people/companies/whatever coming out “in support of gay marriage” I wonder what Penny’s stock was before the announcement.
Seems like a half/non story to me. Penny’s has been struggling for years.
like you I will no longer shop there. have not used my JCPenny charge for many years. will give them a call in the morning and make sure it is canceled.
If JCP doesn’t turn things around, and fast, I can see them being a ‘zero’. Then again, there’s usually strong support at $0. LOL
IMO, what REALLY killed them wasn’t so much the gay marriage stuff as it was their stopping coupons going out to customers. My wife used to get great coupons from them all the time, which lead her to often go to their stores. Once the coupons stopped coming, she stopped going back.
I don’t think they need to push “traditional values” either. How about staying the hell away from ALL ‘social issues’, and just being a great store?
If I want to learn about social issues and related matters, I’ll go to church. When I go to a dammed store, I want to BUY STUFF!!! If I wanted to learn about gay marriage, gay people in general, or anything else to do with gayness, I’ll go to San Francisco.... NOT JCP!
Go Ellen....Depraved “shark” preying on society at large. Maybe you can get the stock down to 10 by Christmas.
I’m shocked! You mean social activism, pandering to homosexual’s and trying half-arsed advertising strategies that may have worked for Apple which is able to maintain high profit margins due to its legion of fanboy followers doesn’t reflect well in running a chain of department stores? Whoulda thunk it!
If only there were a store that advertised to families, no, not pandering with a bunch of American flags and apple pie served at the counter, but just offering good quality product at a reasonable price with helpful, knowledgeable employees and a focus on minimizing fluff and overhead without bending to left-leaning trends or social activism.....that would just be amazing
Exactly what I was getting at!!!! Well said!
As Michael Jordon always used to say: “Republicans buy shoes too”.
To be perfectly fair, JCP’s stock has been tanking since 2007. It bounced back a bit in 2009. The problem is that JCP doesn’t have anything anyone wants. Trying to gay-wash their retail operations isn’t going to help at all - gay people wouldn’t be caught dead in JCP merchandise as it is not stylish enough, and it would just turn off whatever conservative or religious shoppers (not just Christian, but Jewish and Islamic) that still shop there (for whatever reason.
Personally, I can’t say I participated in the boycott - because it isn’t a boycott if you weren’t going to shop there anyway. I haven’t bought anything from JCP in over 15 years. :P
Why must they get into these issues on one side or the other? It is bad for business for the whole country when something like this happens, not just for Penney.
Just to add that I don’t think it’s there gay-friendly stance that has hurt them as much as incompetent leadership. Starbucks and General Mills both came out in favor of gay marriage and haven’t had any troubles outside of limited protests/petition signings.
JC Penney however has turned into an absolute garbage store, the selection is terrible, the prices are mediocre, the service is crap and all the social activist stuff just piles on top there, the new CEO has been nothing short of a disaster and has brought that company to its knees.
bfl
It’s the same with Hollywood. I stopped going to movies years ago. They lose millions of customers by playing politics with everything.
Companies need to realize that gays make up 2 percent of the population, not 20 percent. They should also realize that once they get past Hollywood, liberal educators and pandering politicians, the majority of everyone else thinks homosexuality is gross and perverted. Most people have a gay friend at work, or a perverted family member somewhere, but that doesn’t mean they want to shop at a ferry fest. It’s bad enough that there is a Sandusky hanging out on every corner, but downright disturbing to be where there is one jumping out from every clothing rack.
Correlation is not the same as causation
I will never understand these companies that want to pander to homosexuals when their customer base is middle America. Let’s face it gays do not purchase many family items. Pennys is the place to purchase school clothes and summer swimsuits. What were they thinking?
Good!
Let them die.
Food of the gods.
;)
Yup, that too. I am told that between the pro-gay and anti-coupon stuff, even fewer people are shopping there now than their already sparse clientele numbered before.
Liberal CEO’s care about wrecking their coporations as much as liberal editors and media producers care about crashing their industries.
It’s just other people’s investment money and they get paid no matter what failure they produce. Humanism is the slime that it is.
Apple never used the “NO SALES EVAR JUST ONE LOW PRICE” or the pro-gay advertising that JCP did.
Whodathunk that hiring Ellen Degenerate as Spokelesbo, and launching an All-Gay, All-The-Time ad campaign for a company that sells primarily to families and children, would have an adverse effect?
To the customer service rep reading this,
I actually feel sorry for you; you have my sympathy. I am sure you may have read several harsh emails already; many of which probably read as if the situation is your fault. The “leaders” within your company are sacrificing your company’s jobs and status on the altar of political correctness and evil. The stock price is now less than half of what it was when they announced ellen Degenerate as a spokesman. It has only been five months and the stock price has halved and the credit status reduced to junk (a reflection of JCP’s moral status).
If this trend continues, JCP will begin to layoff more employees and possibly even close stores. This at time when unemployment/underemployment is rampant; jobs are scarce and necessities like gas and food are on the rise. These employees will be left to face a frustrating job search and struggling to survive on unemployment. If CEO Ron Johnson is let go, you can guarantee he will be granted a golden parachute worth millions.
Sir or Ma’am, please do not feel that I am writing you to gloat or express glee over another’s misery. Rather, please heed this as friendly advice to seek a different job that you can turn to - as JCP loses customers, there will be less need for service representatives. I encourage you to pass this on to your co-workers.......especially your supervisors. Hopefully enough management personnel will send the sentiment higher and coupled with dismal financials, some sane member of the board will move to ouster Ron Johnson and the homosexual agenda.
Yours,
No Longer a Customer
To the customer service rep reading this,
I actually feel sorry for you; you have my sympathy. I am sure you may have read several harsh emails already; many of which probably read as if the situation is your fault.
The "leaders" within your company are sacrificing your company's jobs and status on the altar of political correctness and evil. The stock price is now less than half of what it was when they announced ellen Degenerate as a spokesman. It has only been five months and the stock price has halved and the credit status reduced to junk (a reflection of JCP's moral status).
If this trend continues, JCP will begin to layoff more employees and possibly even close stores. This at time when unemployment/underemployment is rampant; jobs are scarce and necessities like gas and food are on the rise. These employees will be left to face a frustrating job search and struggling to survive on unemployment. If CEO Ron Johnson is let go, you can guarantee he will be granted a golden parachute worth millions.
Sir or Ma'am, please do not feel that I am writing you to gloat or express glee over another's misery. Rather, please heed this as friendly advice to seek a different job that you can turn to - as JCP loses customers, there will be less need for service representatives. I encourage you to pass this on to your co-workers.......especially your supervisors.
Hopefully enough management personnel will send the sentiment higher and coupled with dismal financials, some sane member of the board will move to ouster Ron Johnson and the homosexual agenda.
Yours,
No Longer a Customer
I think they jumped the rainbow shark
I was in a Penney’s store this week, while exploring the local mall. The whole mall looks depopulated, but that may be merely this ex-Manhattanite’s impression of the local norm.
In Penney’s, nobody was buying anything, including me. Maybe five customers in the entire store at midday.
Again, this may not be strange for the region — central Pennsylvania. I mostly shop online.
Saw a sign near the cashier that read, “Line Forms Here.” Like from a lost civilization, that. Even if you threw in the employees it wouldn’t have made a proper line.
There were several medium-ticket items I normally would have bought at Penny’s earlier this year, but I went elsewhere, knowing how the company had taken a turn toward depravity and become homo activists.
I particularly hate it when some old company with a long American history and heritage, and with whom I’ve done business with for decades, goes into the sewer this way. But once they do, I cut them no slack. They can go crash-and-burn to oblivion as far as I care.
I think you're right. I'm sure the gay thing affected people's decision a bit, but I agree with you that this was the main issue. After all, many companies announce their support of gay marriage but didn't lose half of their worth in half year.
I think the call for a boycott on General Mills is recent. Don't know about starbucks.
the Gen Mills boycott has stopped me from buying any Green Giant products. But I had already transitioned to family owned Malt-o-meal for great tasting cereal products at half the price.
I know, right? Duh-huh-huh-huh-huh!
I'm glad they were out front about it, so that the market could punish them swiftly. Whereas Proctor & Gamble, the housewares firm that has made money from families for over a century, keeps on showing the happy mommy/daddy/children families in all their coupons and print ads, but underwrites the obscene Gay Games, involves itself in gay politics in its HQ state of Ohio, imposes "sensitivity" and "diversity" propaganda on its employees, and features gay kissing in the several soap operas it sponsors. Rank hypocrisy of the silent-but-deadly variety.
Bravo..if it was something they felt they had to hide in a closet, it must have been wrong or at least disgusting, it has the same ring to it as a pedophile saying “don’t tell anybody”. Call it “Gay” if you like, but it’s still “Queer” as a 3 dollar bill.
That’s what I don’t understand. The demographics aren’t there, in fact they would indicate that a company would take the opposite stance if they felt the need to take a stance at all. All part of the upside down world we’re living in.
LMAO!!! You really think their sales and subsequent stock price collapse is due to their gay marriage stance and not the fact that their new CEO has completely tried to change the JCP retail pricing model? Yeah it couldn’t have anything to do with three analysts downgrading the stock in March and the repeated battering of the new CEO for his re-org and pricing schemes. Financial fundamentals? That’s just crazy talk... No it has to be about gay marriage. Everyone knows investors don’t want to just make money and care more about social issues. Correlation does not equal causation.
Gee, who didn’t see this coming?!?!? I DID!!!!
Read the damn chart in the article! Are You stupid, or just dumb? In February 2012 when they announced Ellen Degenerate would be their SpokesIT, their stock was $43 and change, then they came out with a catalog with “Gay Moms” and the stock dropped to $35+/-!, then a month or two later, they came out with their “GAY DAD’S” Catalog and their stock plummetted to $25+/-, and then in this July, a mere 6 months later, their stock is declared “JUNK” by S&P and their stock is now $20+/- a few pennies and when I sell mine tomorrow I will expect to see $16+/-! Am I P*SSED over the amount I have lost in six months because of this new Sex Pervert CEO that has robbed me of well over half my Investment? You can be sure I am Furious! I am fed up with this Gay/Lesbian F*G Society that is being pushed to destroy American Family Values! Families are not and will not buy at J.C. Penny’s anymore, we are Furious! Shove your gay American Agenda! Sandusky was the Poster Child of gay America! I used to joke that I was happy with Gays because they didn’t like women! Now I understand they are SICK PERVERTS!
Read the damn chart in the article! Are You stupid, or just dumb? In February 2012 when they announced Ellen Degenerate would be their SpokesIT, their stock was $43 and change, then they came out with a catalog with “Gay Moms” and the stock dropped to $35+/-!, then a month or two later, they came out with their “GAY DAD’S” Catalog and their stock plummetted to $25+/-, and then in this July, a mere 6 months later, their stock is declared “JUNK” by S&P and their stock is now $20+/- a few pennies and when I sell mine tomorrow I will expect to see $16+/-! Am I P*SSED over the amount I have lost in six months because of this new Sex Pervert CEO that has robbed me of well over half my Investment? You can be sure I am Furious! I am fed up with this Gay/Lesbian F*G Society that is being pushed to destroy American Family Values! Families are not and will not buy at J.C. Penny’s anymore, we are Furious! Shove your gay American Agenda! Sandusky was the Poster Child of gay America! I used to joke that I was happy with Gays because they didn’t like women! Now I understand they are SICK PERVERTS!
You too huh!
At least they have sneakers there that aren’t made in China.
These genius’ also decided they didn’t need clerks anymore. Not sure if they’ve noticed who’s shopping there, besides us. Not sure they can operate a checkout by themselves.
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