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Will Twinkies be reborn through new Mexican ownership?
NBCLatino ^ | November17, 2012 | Adrian Carrasquillo

Posted on 11/17/2012 6:17:19 PM PST by Brandonmark

Next week may be Black Friday but sweets lovers across the nation hung their heads in sorrow on a dark Friday yesterday as Hostess announced they would cease making their line of products, which include the iconic Twinkies brand, because of the Bakers Union Strike.

But now as the brand heads towards liquidating and selling off their assets, a Mexican company may be angling to resurrect the golden Twinkies.

According to the Christian Science Monitor, while food producers ConAgra and Flowers Food, the American company behind Nature Valley granola, have expressed interest along with Little Debbie baker McKee Foods, Mexico’s Grupo Bimbo may hold the inside track.

Grupo Bimbo is the world’s largest bread baking firm, which already owns parts of Sara Lee, Entenmann’s and Thomas English Muffins and previously made what was considered a low-ball offer of $580 million a few years ago, Forbes reports. Now Hostess may only be worth $135 million.

Economists say high sugar prices tied to US trade tariffs were a big reason Hostess was struggling, but a Mexican company could be a lifeline for Twinkies because it would be able to take advantage of access to lower-priced sugar in Mexico.

While Hostess was clearly struggling, analysts believed Grupo Bimbo had an eye on them since the early 2000′s because they saw Hostess as a key ingredient for North American expansion with delivery routes that penetrated across the country into convenience stores, gas stations and grocery markets, according to Forbes.

Daniel Servitje Montull runs Grupo Bimbo, which was founded by his family in 1954. His family is worth $4 billion.

Servitje Montull, has already worked magic before, taking on Mexico’s tortilla market and positioning white bread in Latin America.

If Grupo Bimbo pulls off a deal with Hostess for Twinkies, his next challenge will be resurrecting an American favorite.


TOPICS: Business/Economy; News/Current Events
KEYWORDS: commerce; mexico; surrender; twinkies
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To: sickoflibs; Brandonmark; stephenjohnbanker; DoughtyOne; Gilbo_3; NFHale; Impy
Dr. Egon Spengler: Well, let's say this Twinkie represents the normal amount of psychokinetic energy in the New York area. Based on this morning's sample, it would be a Twinkie... thirty-five feet long, weighing approximately six hundred pounds.


141 posted on 11/18/2012 10:26:47 AM PST by ding_dong_daddy_from_dumas (Fool me once, shame on you -- twice, shame on me -- 100 times, it's U. S. immigration policy.)
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To: MD Expat in PA
Bimbo also owns Arnold’s – IMO the best bread on the market, unless of course you bake your own.
*****************************************

I think so too. However, I own Bimbo bread route, so I might be bias.

142 posted on 11/18/2012 11:09:34 AM PST by kara37
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To: Brandonmark

John Galt...is that you?


143 posted on 11/18/2012 11:10:58 AM PST by EBH (0bama is guilty of willful neglect of duty.)
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To: Jedidah

No, they are already in the western U.S. and they want to expand eastward .


144 posted on 11/18/2012 3:18:05 PM PST by Neu Pragmatist ( Focus 2014 - Hold the House - Retake the Senate !)
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To: sickoflibs; Impy; campaignPete R-CT; fieldmarshaldj; GSP.FAN

Twinkies, sweet, sweet snack
Union thugs greed killed you off
Not sweet, just dulce

(dulce = sweet in Spanish)

Jackie-boy Vincennes
Stay away from Dudley Smith
Rollo Tomase


145 posted on 11/18/2012 4:03:10 PM PST by GOPsterinMA (The autopsy will show that this nation committed suicide.)
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To: Brandonmark

Bimbo operates a large bakery on County Road 6 east of Elkhart, Indiana. In addition to Bimbo branded products, Arnold breads are baked there.


146 posted on 11/18/2012 6:24:24 PM PST by nd76
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To: GOPsterinMA; Impy; campaignPete R-CT; fieldmarshaldj; AuH2ORepublican

when we are under soviet rule in the coming decades, we will be able to communicate only by Haiku. So learn it now while we have academic freedom. Haiku is the 2nd language in Massachoosie becuz right-wing talk is already criminalized there.

GOP...MA is fluent.
-cPete, who rarely comments the way that the AR democrat used to do it. The one who did the self-zot.


147 posted on 11/18/2012 7:04:07 PM PST by campaignPete R-CT (campaigned for local conservatives only)
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To: Jedidah
Don’t assume your reborn Twinkies will be baked in Mexico.

Well, that is a bit of good news. I am simply suspect of the cleanliness of the food preparation workers in Mexican bakeries.

148 posted on 11/18/2012 9:26:08 PM PST by Mr Apple ( ignorant obama union voters---now you reap your just rewards)
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To: campaignPete R-CT; Impy; fieldmarshaldj; AuH2ORepublican

Shout! Words of wisdom
CTPete speaks so, so true
All walls will have ears

You must know your truth
Don’t get caught in lying fogs
Pinochet? Oh yeah!


149 posted on 11/19/2012 5:18:01 AM PST by GOPsterinMA (The autopsy will show that this nation committed suicide.)
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To: Seaplaner
You are serious?

Of course sugar doesn't cause diabetes. Unless you would also contend that gasoline causes car accidents?

150 posted on 11/19/2012 5:28:31 AM PST by COBOL2Java (The GOP-e said "Beat a Marxist with a Liberal!" What a colossal blunder.)
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To: BillyBoy

Yay for real sugar!

I prefer the cupcakes.


151 posted on 11/19/2012 11:57:23 PM PST by Impy (Boehner for President - 2013)
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To: campaignPete R-CT; GOPsterinMA; fieldmarshaldj; Arthur Wildfire! March; AuH2ORepublican

That man Parsifal!

He I recall was a fool

Did he vote Barack?


152 posted on 11/20/2012 12:03:44 AM PST by Impy (Boehner for President - 2013)
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