[skeeter]

Its clear to me anyway that most of those who seem politically apathetic - right, middle, so called undecided - have become that way out of disgust for the one side's refusal to fight.

If the GOP were to return to conservatism and take an unapologetic take no prisoners offensive they would be immediately and immensely popular.

This assumes that they in general believe in those principles of course. Which I'm pretty sure they do not.

[JPX2011]

I agree. The masses of apathetic probably don’t share the principles. But they know winners when they see them. Put another way we all know so many “champ-chasers” when it comes to sports. Why should it be any different with politics?

IMO it’s not messaging that’s keeping them on the sidelines or not allied with our cause. It’s weakness.