I know people get all worked up about a book that "didn't make the NYTimes." Truth is, NO publisher knows what the Times' formula is. Certainly my "48 Liberal Lies" sold enough to get on the Times . . . but did it do so all at once? Probably not. My guess is that DD's book probably had a print run of 20,000-25,000, probably sold somewhere around 8,000-9,000 already, but has begun to tail off quickly as the movie campaign winds down. Mind you, those are good numbers, but they aren't Hillary's 60,000 (which was terrible based on her advance, but respectable for any other author).
Reminds me of the astronaut who buttonholed an author at a party, “I took your book into orbit, I couldn’t put it down!”