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Female CEO Tries to Create Feminist Ad Campaign, Gets Slammed for Misogyny
National Review ^ | Katherine Timpf

Posted on 08/28/2014 7:23:35 AM PDT by GulliverSwift

A feminist CEO attempted to create a feminist advertising campaign only to have other feminists slam her for misogyny.

Julie Sygiel, founder and CEO of the underwear company Dear Kate, invited top women in the technology field to model her newest line, named the Ada Collection after the world’s first female programmer, Ada Lovelace.

Sygiel’s advertisements included quotes from the women about their careers in the tech industry and showed them at work coding.

“I think a lot of traditional lingerie photo shoots depict women as simply standing there looking sexy, Sygiel said in an interview with Time. “They’re not always in a position of power and control.”

“In our photo shoots it’s important to portray women who are active and ambitious,” she continued.

But even though the women featured in the ad were excited to participate — using words such as “positive” and “inspiring” to describe their experience — some feminists have still lunged at the campaign for being misogynistic.

“Posing in your underwear undermines the message that you aim to be taken seriously as a technologist,” said Elissa Shevinsky, CEO of the startup Glimpse Labs

(Excerpt) Read more at nationalreview.com ...


TOPICS: Business/Economy; Culture/Society
KEYWORDS: feminazis
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To: PATRIOT1876
"stop complaining"

For committing the sin of making sense and citing facts YOU HAVE OFFENDED THE SISTERHOOD!!! The NOH (National Organization of Hags, motto: WE ARE OFFENDED!!!) will be picketing your house soon. You male chauvinist pig you. (snicker)

21 posted on 08/28/2014 8:24:13 AM PDT by driftless2 (For long term happiness, learn how to play the accordion.)
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To: Bogey78O
"feminist...never be happy"

There's a local feminist in my area who always seems to get her letters to the editor and articles printed in the local rag. The photo they occasionally show of her depicts an unsmiling, miserable looking women..er.. womyn who has a grudge against the world. I had a co-worker who went to high school with the woman and said her personality was exactly like what she looked like in her photo.

22 posted on 08/28/2014 8:28:08 AM PDT by driftless2 (For long term happiness, learn how to play the accordion.)
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To: dfwgator

“One of these things is not like the others....”

One has a PC and the rest have Apples.


23 posted on 08/28/2014 8:55:44 AM PDT by Kirkwood (Zombie Hunter)
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To: Kirkwood

Of course, what else could it be?


24 posted on 08/28/2014 8:56:52 AM PDT by dfwgator
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To: Michael.SF.

get or give?

I have no idea why some females think that porn and semi-porn is inspiring, empowering or uplifting to women.

Insanity maybe


25 posted on 08/28/2014 8:59:26 AM PDT by GeronL (Vote for Conservatives not for Republicans)
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To: Sgt_Schultze

they are wearing the “I never ever ever ever want to have sex” collection.


26 posted on 08/28/2014 8:59:57 AM PDT by longtermmemmory (VOTE! http://www.senate.gov and http://www.house.gov)
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To: dfwgator

The girl in the upper right is wearing a tan bra & undies.

Yes, I believe that is it, yes.


27 posted on 08/28/2014 9:05:11 AM PDT by Free Vulcan (Vote Republican! You can vote Democrat when you're dead...)
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To: dfwgator
“One of these things is not like the others....”

Racess!

28 posted on 08/28/2014 9:21:18 AM PDT by mikrofon ("Ma'am, your Quiessence is showing...")
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To: GulliverSwift

One of their lines is called “queen size.” Women come in many body types. And a lot of queen size women would like to buy pretty under things.

I will agree, having one queen size woman amidst a bunch of gorgeous models makes that one queen size woman stand out. Few offices are staffed exclusively by pretty young things. In a normal office, there would be a more normal range of women by age and body type. In such a mix, a queen size women who has a friendly personality, who dresses well, and wears appropriate make-up can fit in. Having said these things, yes, some of us could lose a few pounds.

You need to be careful that your “affirmative action plan” doesn’t spotlight any one person. Tokenism might not be completely avoidable. But, in the end, we’d all like to be appreciated for the total person that we are.


29 posted on 08/28/2014 9:41:12 AM PDT by Redmen4ever
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To: GulliverSwift

Wouldn’t that be misandry to be correct ?


30 posted on 08/28/2014 4:31:56 PM PDT by S.O.S121.500 (Had ENOUGH Yet ? ........................ Enforce the Bill of Rights ......... It's the LAW !!!)
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To: Menehune56; xsmommy; Texan5; WhyisaTexasgirlinPA; tioga; secret garden; NeoCaveman; Tax-chick; ...

We have every basic liberal woman’s food group displayed ...

The black chick 9underweight), the Mexican chick (with glasses and a Spanish name!), the white (but with a Spanish name) chick, the white (lesbian ?) chick with a liberal black name, the two overweight chicks, the blonde oh-too-cute (but excessively liberal) chick in the front ...

Now, how many voted conservatively? How many have kids? How many are married?


31 posted on 08/28/2014 5:46:04 PM PDT by Robert A Cook PE (I can only donate monthly, but socialists' ABBCNNBCBS continue to lie every day!)
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To: Menehune56

Sarah Conley is checking out who she is going to eat next...


32 posted on 08/28/2014 5:50:28 PM PDT by Delta Dawn (Fluent in two languages: English and cursive.)
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