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Feminist Designer Hayat Rachi Launches 'Non-Sexy' Lingerie Brand
Andrew Breitbart's Big Hollywood ^ | 3/24/15 | by KELLI SERIO

Posted on 03/26/2015 2:22:09 PM PDT by drewh

Feminist Hayat Rachi says she’s fed up with lingerie that objectifies and sexualizes the female body and is launching a brand of more conservative lingerie, to counter the issue, with the help of a Kickstarter campaign.

Rachi’s Neon Moon collection plans to release its first line, titled Mon Dieo, soon, which is free of wiring or cleavage boosting padding and is designed for women of all body types, “including women who embrace pubic, leg and underarm hair.”

In other words, Neon Moon will be about as risqué as it sounds.

“Instead of succumbing to the body shaming, sexualized and objectifying lingerie on the market, I used my frustration to start my own brand,” Rachi explains on the fundraising site.

“Not everything is about being sexy or being objectified for the male gaze,” she continued. “I found it difficult to find a lingerie brand that shared the same ethos as myself: empowerment, body confidence and the non-objectification of women.”

The new line of undergarments, which has antibacterial properties, is fashioned strictly from sustainable bamboo fabric, because lace and satin mold to the wearer’s body, which might highlight curves.

Rachi hand picked her models for the brand, women who sport healthier and natural bodies, she said, rather than standard fashion models.

Her underwear styles are named with “Francophile sounding words, calling them: Coucou, Bof, Tac-Tac and Non.” “They are really vibrant and fun words to pronounce, which works well with the vibrant colors of the bras and knickers,” she said.

New Moon will revolutionize the underwear world by being a “body-positive, feminist lingerie brand.”

According to her: “Feminist lingerie is not a privilege, it’s a right.”

(Excerpt) Read more at breitbart.com ...


TOPICS: Business/Economy; Culture/Society; News/Current Events; US: New York
KEYWORDS: hirsute
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To: Lazamataz; Slings and Arrows

Underwear with antibacterial properties designed for the pubically hairy female - Ping


21 posted on 03/26/2015 2:31:58 PM PDT by Responsibility2nd (With Great Freedom comes Great Responsibility.)
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To: drewh

Non-sexy lingerie is sort of like a low-calorie double cheeseburger.


22 posted on 03/26/2015 2:32:10 PM PDT by Buckeye McFrog
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To: drewh
The Fall line.


23 posted on 03/26/2015 2:32:56 PM PDT by SandRat (Duty - Honor - Country! What else needs said?)
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To: Responsibility2nd

She looks very strong like she doesn’t need a man. congrats.


24 posted on 03/26/2015 2:33:00 PM PDT by Leep (Ronney/McCain 2016!)
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To: NYer

now this news on top of hearing on the radio yesterday that it is sexist for men to smile at women, because it forces them to be subservient to the patriarchy.

I wonder if these folks are ??????? or just ?????????


25 posted on 03/26/2015 2:33:24 PM PDT by GreyFriar (Spearhead - 3rd Armored Division 75-78 & 83-87)
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To: drewh

26 posted on 03/26/2015 2:34:01 PM PDT by Fido969
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To: Tijeras_Slim

Yuk Yuk Yuk.....you Sandians crack me up .....:o)


27 posted on 03/26/2015 2:34:02 PM PDT by Squantos ( Be polite, be professional, but have a plan to kill everyone you meet ...)
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To: Vendome

Yeah, but you might have to roll her in flour, first.


28 posted on 03/26/2015 2:34:02 PM PDT by Repeal The 17th ("We The People" have met the enemy; and he is "We The People".)
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To: Buckeye McFrog

‘The Tyranny of Un-Feminist Underwear’ http://spectator.org/blog/62165/tyranny-un-feminist-underwear


29 posted on 03/26/2015 2:34:10 PM PDT by drewh
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To: drewh

It’s attractive underwear, imho.


30 posted on 03/26/2015 2:34:26 PM PDT by trisham (Zen is not easy. It takes effort to attain nothingness. And then what do you have? Bupkis.)
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To: Repeal The 17th

Gluten free flour of course....


31 posted on 03/26/2015 2:35:30 PM PDT by Squantos ( Be polite, be professional, but have a plan to kill everyone you meet ...)
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To: Responsibility2nd
casual Hayat...


32 posted on 03/26/2015 2:35:50 PM PDT by drewh
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To: drewh

She should talk to the US Military. I’ve never known a woman who served who did not bitch and groan about their crappy GI underwear.


33 posted on 03/26/2015 2:36:42 PM PDT by Buckeye McFrog
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To: Tijeras_Slim

That’s just so wrong. Mustn’t leave any part uncovered to inflame the passions of a male Mohammedan.


34 posted on 03/26/2015 2:36:52 PM PDT by windsorknot
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To: Tijeras_Slim
Bamboo?

Something like this?

Looks like there's plenty room for hairy whatever

35 posted on 03/26/2015 2:37:10 PM PDT by Covenantor ("Men are ruled...by liars who refuse them news, and by fools who cannot govern." Chesterton)
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To: Responsibility2nd

Nothing wrong with pubic hair. Armpits and hairy legs, not so much.


36 posted on 03/26/2015 2:40:37 PM PDT by csvset
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To: Buckeye McFrog

Decaffeinated coffee, de-alcoholized beer, soy burgers...


37 posted on 03/26/2015 2:45:12 PM PDT by Squawk 8888 (Will steal your comments & post them on Twitter)
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To: drewh

38 posted on 03/26/2015 2:45:36 PM PDT by smokingfrog ( sleep with one eye open (<o> ---)
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To: drewh

Now that definitely is pajama boy!


39 posted on 03/26/2015 2:47:45 PM PDT by vpintheak (Call the left what they are - regressive control-freaks)
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To: Tijeras_Slim

I loved that commercial!!! She models her flashlight,!!!!


40 posted on 03/26/2015 2:53:17 PM PDT by buckeye49 (HOPE IS NOT A STRATEGY-TED CRUZ FOR PRESIDENT!!)
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