Thanks for the story heads-up, but it’s a subscription website (WSJ) so I can’t read it. I’ll have to look for the story reported after the fact by another source, or get the journal from the library—ain’t paying for a WSJ subscription. Would have been nice if you could have summarized the story a bit, especially the part (where I had to stop reading) where the “researchers” were starting to explain that they had to generate their own data (I think that’s where they were going with it).
There’s also a 2013 article by Strassel with the same name.