Trump needs to remind Luntz to get a better wig. Also, Luntz is supposed to be a nasty guy behind the scenes, brutalizing his panelists.
I have no doubt that he has the small penis/Napoleon complex.
He's not just a little megalomaniac, he will change the results of his own "focus groups" to cater to whatever network he is on at the moment. I saw it in the'12 election w/Romney v. Obama debates. On Fox it's one result, on the Today show it was entirely different.